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New Genworth Leadership materials now available

Genworth has released updated Leadership materials.Â
These can be downloaded using the links below or they can be ordered at www.pro.genworth.com 

Do You Know Series:
These producer use materials were designed to educate you on the importance of helping your clients include long term care planning to their retirement strategy.

Industry Experience Matters (36389)
The Claims Experience (NS35757)
Commitment to Service (36389E)
The Human Dimension of Needing Care (37224)
Planning is Essential (37225)
Long Term Care is About the Family (41255)
The Value of Shared Benefit (36289S) 

Producer Educational Materials:
Selecting a long term care insurance company is an important decision. Clients want a respected company that they trust to help protect their family and their lifestyle as they get older. They seek a company that offers an innovative portfolio of solutions and has a proven track record of paying claims. Our experience and expertise set us apart from the rest.

Leadership and Commitment (113144)
Industry Experience + Size = Strength (47109)
The Qualities of a Leader (85301)
Our Approach to Pricing (48854LIA)
What You Should Know (47885)
Long Term Care Insurance Reserves (47214)
Let’s Talk
Using Questions for Long Term Care Insurance Success (115791)

Consumer Educational Materials:
Our philosophy is simple – to protect families from the financial and emotional burdens associated with long term care. Experiencing the need for long term care can be the biggest risk to your client’s retirement savings and may have a significant impact on their family’s future financial security.

Keeping Our Promises (48563LTC)
Long Term Care Fact Sheet (45771C)
What You Should Know (48753)Â
What You Should Know (48753NY)
We Are Here When You Need Us Most(109004)
Genworth Cost of Care Survey
Let’s Talk

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Sales Idea: 5 questions that will help your clients share their long term care stories

Put the Power of Storytelling to Work for You

You already know that quoting statistics doesn’t sell LTCi. That’s because most people don’t see themselves needing LTC services, and using statistics to try to tell them otherwise will do little to convince them. Barraging prospective clients with product benefits and features doesn’t work, either. If they don’t believe they need LTCi, touting all the bells and whistles of the product isn’t enough to make the sale.

So how do you get people to sit up and take notice? Tell them a compelling, engaging story about the positive impact an LTCi policy had on someone’s life.

Find a good story

Chances are you already have a story that will work for you. Draw on your own experiences. If you’ve ever had to care for a parent or grandparent, you know how difficult it can be. Or you can use other people’s stories. A story doesn’t have to be your own. It can be just as powerful to share the experiences of family members, friends or clients.

Make it memorable

When telling your story, paint a word picture. Don’t just describe what happened. Instead, talk about how it made you or the people involved feel. Also, you need to make sure your story is relevant. A prospective client with no children probably won’t relate to a story about how difficult an LTC situation is on the kids. Finally, don’t scare people. Make sure your story has a happy ending that comes about because of LTCi.

Get your clients to share their stories

According to a recent Mutual of Omaha survey of LTCi policyholders, 78 percent said they had a family member or friend who needed LTC services. So your story may prompt prospective clients to recall stories of their own.

 Here are five questions that will help you prompt clients to share their stories:

1. Do you know someone who needed long-term care services?
2. Who provided their care? (Generally, a spouse or child is the primary caregiver.)
3. What effect did this have on the caregiver? On the family?
4. How did they pay for the care they needed?
5. What effect did this have on their finances? On their retirement plans? On the inheritance they hoped to leave for their kids?

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Prudential LTCi News: LTC Evolution Teleconference Feb. 15, Reminder: CA LTC3 Sales Temporarily Suspended

February 2, 2012      

LTC3 Sales Temporarily Suspended in California

Prudential Long-Term Care has temporarily suspended LTC3 sales in the state of California effective March 1, 2012. Applications for the current version of the LTC3 product in California must be received in the Prudential Long-Term Care New Business area by Wednesday, February 29, 2012, to be considered for issuance. Click below to see the full communication. 

California LTC3

Teleconference Feb. 15, 2012: LTC Evolution Sales Strategies 

Prudential Long-Term Care (LTC) will host its next monthly training teleconference on Wednesday, February 15, 2012. Join Prudential LTC Regional Sales Manager, Fred Sherman, as he provides an overview of sales ideas and strategies for presenting the LTC Evolution product to your clients.

Teleconference Information:

Topic:               Prudential LTC Evolution Sales Strategies Â
Date:                Wednesday, February 15, 2012
Time:               12:00 p.m. ET, 11:00 a.m. CT, 10:00 a.m. MT, 9:00 a.m. PT
Dial-In:             (800) 398-9386
Call Name:       Prudential Long-Term Care 

Click here to view the presentation.

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Transamerica LTC: New Automated Routing System

New Automated Routing System

At Transamerica Long Term Care, we understand that your time is valuable. The last thing you want to do is be stuck on hold waiting for assistance.

As part of our on-going efforts to provide fast and convenient service when you need it, we’ve made some changes when you place a call to our Transamerica Long Term Care Internal Wholesaler support lines. These changes are designed to make sure that your calls are answered quickly and by the appropriate team members. While we remain proud of our overall service levels, these changes will help us handle the expanding volume of calls and service requests coming from our sales partners.

Our new system includes three options to get your call where it needs to go:

  • For quotes, please press “1″
  • For supply orders, please press “2″
  • For all other requests, please press “3″

With over 25 years of experience as an LTCi leader, Transamerica Long Term Care is here to help you succeed. We make selling LTCi as easy as 1-2-3.

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Genworth Financial Announces Fourth Quarter 2011 Results

Here are some excerpts, including news on the LTCI business in 4Q.  Click the link below the excerpts to view the full financial report.

Results –Insurance And Wealth Management Division Earnings Up 12 Percent –Company Completing First Life Block Transaction In First Quarter 2012 –International Platforms Continue To Generate Strong Dividends –Holding Company Cash Approximately $950 Million At Year End

RICHMOND, Va., Feb. 2, 2012 /PRNewswire via COMTEX/ — Genworth Financial, Inc. /quotes/zigman/340124/quotes/nls/gnw GNW +14.93% today reported results for the fourth quarter of 2011. The company reported net income(1)of $107 million, or $0.22 per diluted share, compared with a net loss of $161 million, or $0.33 per diluted share, in the fourth quarter of 2010. Net operating income(2) for the fourth quarter of 2011 was $86 million, or $0.17 per diluted share, compared with a net operating loss of $135 million, or $0.28 per diluted share, in the fourth quarter of 2010.

“For Genworth, 2011 was a year of repositioning actions to move the company to move through an uncertain environment and provide a foundation for improved shareholder value. We made progress in several areas and will maintain an intense execution focus during 2012. At business portfolio and product line levels, we took important steps to improve our focus, strengthen risk buffers and capital generation, and support future redeployment of capital,” said Michael D. Fraizer, chairman and chief executive officer. “Actions completed or that we continue to pursue include, the planned minority IPO of Australia Mortgage Insurance, shifting new business mix and volumes, selling or exiting non-strategic lines and blocks of business, further streamlining our cost base, and adding to our holding company capital flexibility. Fourth quarter earnings improved from the prior year driven by U.S. Life Insurance and U.S. Mortgage Insurance (U.S. MI) results. International platform capital generation remained strong.”

Excerpt on LTCI:

Long term care earnings were $38 million, compared with $37 million in the prior year. The loss ratio remained stable at 67 percent, excluding a prior year reserve strengthening, as lower claim termination rates and higher new claims were offset by the favorable impact of premium rate increases on older issued policies and higher active policy terminations. Results in the current quarter also include favorable taxes of $6 million. The company is currently implementing a previously announced premium rate increase of approximately 18 percent on the majority of older issued policies. As of December 31, 2011, the company had received approvals for price increases in 39 states, representing approximately 65 percent of the targeted premiums. Individual long term care sales increased to $56 million during the quarter, reflecting an acceleration of prior-generation product sales as part of the transition to the new product generation, which was introduced in August and incorporates higher pricing.

For the full details of the company’s report, click the link below:

Genworth Financial Announces Fourth Quarter 2011 Results

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Transamerica LTC: Real Time Status of Outstanding Underwriting Evidence

Real Time Status of Outstanding Underwriting Evidence
Tired of going from vendor website to vendor website to find out the status of your outstanding underwriting evidence?  Have you ever wondered why the collection of underwriting evidence seems to take so long?  We understand your time is precious, so we have developed a solution to put you in “the know.”  Through our Agent Resource Center, you will have access to real time status of your outstanding underwriting evidence. 

Under the Application Status tab, simply click on your pending application and review the information. If a link appears under the Requirement column, you can click on the link and it will show you the underwriting evidence status history for the application in real time. This information is directly from the underwriting group requesting information for your client. You will no longer need to contact the group directly.

Transamerica LTC continues to make it easy for you to sell Long Term Care insurance and meet your clients’ needs. With Real Time status of outstanding underwriting evidence you will be able to provide more efficient service to your clients during the application process.

You can start reviewing real time status at the Agent Resource Center starting Friday, January 27th.

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Memory Problem Grows
Memory loss among the elderly is a huge problem that only looks to get worse.

According to the Alzheimer’s Association, after age 85, nearly half of all seniors will have some form of dementia1. The U. S. Congress Office of Technology Assessment estimates that as many as 6.8 million people in the United States have dementia, and at least 1.8 million of those are severely affected2. And Alzheimer’s disease, the most common form of dementia, afflicts 5.4 million Americans1. As we live longer, more and more people are expected to develop problems. The Association also reports that by 2050, an estimated 16 million people will have Alzheimer’s disease1.

Alzheimer’s disease is a progressive disease that damages nerve cells (neurons) in parts of the brain involved in memory, learning, language, and reasoning. In the early stages of Alzheimer’s disease, patients may experience memory impairment, lapses of judgment, and subtle changes in personality. As the disorder progresses, memory and language problems worsen and patients begin to have difficulty performing activities of daily living.

The disease usually begins slowly with mild memory loss and develops gradually into crippling brain damage with symptoms that can include paranoia. 

Alzheimer’s victims can live for eight to ten years after being diagnosed with the disease and sometimes for as long as twenty years3.  At this time there is no medication or treatment has been successful in reversing or stopping Alzheimer’s, although medications are available that may help delay progression of some of the symptoms.  It remains perhaps the most difficult condition to come within a family setting.

Expensive care

A memory care building can improve the quality of life for its residents, but the cost can be high.

Monthly charges range from about $4,500 to $7,0003 . The more care a resident needs, the higher the cost. The price also depends on the location of the building with upscale areas costing the most.

As this problem grows, more and more seniors will need help. Some seniors are lucky enough to have Long Term Care insurance to help cover the cost.

Make sure your clients understand their risks and the benefits they may receive with LTCi.

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Mutual of Omaha – January 25th Express

Wisconsin has approved the LTCi rate adjustment on in-force business. On April 1, 2012, we will begin implementation of the LTCi rate adjustment on in-force business in Wisconsin. For a complete list of approved states and additional information on the LTCi rate adjustment, visit the designated LTCi rate adjustment page on Sales Professional Access. LTC Page on SPA

Don’t forget the family. Here are five conversation starters that can help you make a family-focused sale. Sales Tip

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John Hancock Newslink – Introducing 12 for 12 Campaign

MARKETING NEWS

Introducing: the January edition of the 12 FOR 12 Campaign
The first installment of the 12 FOR 12 campaign is now available. This edition is focused on building a solid business plan for the year. Click here for more information.

Revised “Before You Buy” from the CT Partnership available
The CT Partnership has released the 2012 edition of “Before You Buy.” This required consumer guide is available in the application booklet as well as to download as a separate document. Form: LTC-1067

Quarterback call recording now available
Thank you to all who joined our Q1 2012 Quarterback call on Tuesday, January 24th. If you missed the call, our On Demand functionality enables you to listen to the call in its entirety. Just visit www.jhltc.com and click on the banner.

COMPLIANCE NEWS

Updated Advertising Compliance Guide for Long-Term Care (LTC) Insurance now available
The Advertising Compliance Guide for Long-Term Care (LTC) Insurance which was developed to assist producers in the creation of compliant advertisements for John Hancock long-term care insurance has been updated. The guide now includes information on the Interstate Insurance Compact and its impact on product and marketing material. It is currently available to download from www.jhltc.com.

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LifeSecure Offline Quote Calculator updated for new WI rates

The rates for LifeSecure’s LTC plan in WI have DECREASED due to a change in our inflation riders, so now quotes in WI with inflation protection will be lower!  For agents or agencies using our Offline Quote Calculator, they will need to re-download the software.

https://www.yourlifesecure.com/offlinequotecalculator/oqc20120123.exe
Please note that you may be prompted to login to download and install the software.

Also, the Online Quote Calculator can be run at any time at:  https://www.yourlifesecure.com/ by clicking on the Quote Calculator tab.

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John Hancock Newslink: 1/20/12

2010 RATE ACTION NEWS 

In-force rate action on certain policies in Hawaii, Iowa, Texas and Virginia as well as in previously announced states
This is a reminder that we will begin policyholder notifications of in-force rate actions on certain John Hancock and Fortis LTC insurance individual policies in late February. Included in this round are states that were previously announced wherein the products have been converted to our new administration system. Read this article for state-specific details, implementation timelines and tools to help you through this process.

MARKETING NEWS

Reminder: Save the date for our LTC Quarterback Call on January 24th
Mark your calendar to join us on Tuesday, January 24, 2012, from 2-2:30 p.m. EST, for the latest John Hancock LTC update. Please click here to register now. And, if for some reason you miss the call, our On Demand functionality will allow you to listen to the full recording at your convenience. Stay tuned for details in next week’s issue. 

Reminder: Our “12 for 12″ Campaign is on its way
Our new “12 for 12″ campaign is a monthly newsletter dedicated to helping you develop your LTC business and will kick-off next week. The campaign focuses on providing you with a value-added idea to help build your long–term care insurance business throughout 2012 and beyond. So, watch your email!

Reminder: John Hancock announces results of LTC knowledge survey
John Hancock’s ongoing effort to understand the challenges facing Americans when it comes to long-term care (LTC) planning continues with the release of our 2011 LTC Consumer Survey. Conducted by a leading research company based in Washington, DC, the survey looked at a sample of 1,000 Americans between the ages of 21-75. Some of the more interesting findings include the following:                                      

  • 82% agreed that it is irresponsible not to plan for the cost of LTC needs, yet only 11% have a policy
  • 62% cited LTC insurance as the best way to prepare for future LTC needs, but approximately one-third responded that they are less likely to purchase a policy due to the current economy. 

For more information regarding results, please read the attached press release sent to the national media last week, along with a copy of our survey summary.

PARTNERSHIP NEWS

New consumer materials for Partnership now available in Compact States
The following LTC Partnership Program materials are now available on www.jhltc.com to help you in your Partnership Prospecting efforts.

Reminder: Partnership benefit minimums for 2012
The 2012 minimum benefit levels are now available for Connecticut, Indiana and New York Partnerships.

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